Tea Buzz



Sleep and Daylight Savings

Posted January 19, 2018

Days are getting longer, and soon most states will spring forward on March 11. February is the perfect time to begin your daylight savings sleep campaigns. Tea Leaves Health makes this simple through our Neurology – Sleep Disorders Tea Select. All you need to do is identify your geography. Through this Tea Select, you can easily reach men and women ages 26-64 who are most in need of sleep services. Our Tea Selects can always be customized to your needs and budget, and are the best way to reach the most-qualified prospects and patients.

Promoting sleep services via our platform is a simple, cost-effective way to reach current patients and prospects in your market that may be experiencing sleep issues. According to StatisticBrain.com, 40 million people in the U.S. have a chronic sleep disorder, and 30% suffer from insomnia at some point over the course of a year.

Direct mail and email campaigns executed via our platform offer you the ability to connect with these sleep-deprived individuals in your service area to promote your services.

The sleep issues that are searched about most online are sleep apnea and how chronic pain affects sleep. Perhaps including these topics in your digital and print communications will deliver the messages most relevant to your audience and garner stronger response rates.

When executing your campaigns, ensure your calls-to-action are easy to understand and follow. Include CTAs on your pieces that direct recipients to a website, health risk assessment or call center to schedule appointments, or even to the patient portal to book directly. Consider utilizing click-to-call numbers for email creative as well as your online appointment scheduler for screenings.

Further engage your target audience by contacting us for information on how to build awareness about your sleep services.