Marketing automation allows you to streamline, automate and measure your marketing campaigns so you can grow revenue faster. At Tea Leaves, we call our marketing automation Tea Flows.
Tea Flows are a way for users to visualize the marketing automation steps as they build the logic for their trigger campaign. As a user builds a Tea Flow, the interface allows you to visualize your multi-step marketing automation program right on the screen. Clicking on any of the leafs brings up information about what rules are being applied to each leaf. Users can make edits before the final Tea Flow is deployed and can access the Tea Flow to make changes at any time in the future.
In this webinar, you will gain a better understanding on the purpose of Tea Flows, how to build logic for your campaigns based on business rules, how to link multiple campaigns together and how this function allows you to set up a “flow” of communications based on how the consumer has/has not responded, used/not used services, opened/not opened email, clicked/not clicked email, etc. These triggers can be set up to run automatically – freeing your resources and getting results.
Jennifer Ellested, Lead Client Strategist
Simply request a meeting invite from any Tea Leaves Health team member or email firstname.lastname@example.org.