When it comes to consumer engagement and/or marketing results, the question we’re asked most frequently is, “How do I prove this success can actually be attributed to my marketing efforts? How can I show stakeholders the respondents I’m seeing didn’t ‘just come in anyway’ – they came in as a direct result of my campaigns?”
Learn how to better use Patientology’s Success Criteria, which greatly extends the power and flexibility of service line matching for more accurate reporting. Success Criteria can be defined using any combination of service lines, clinical codes, facilities, patient types and physicians/providers.
No other form of measurement can capture results at this level of granularity.
Jaci Haack, Director, Client Services
Jennifer Baker-Grogg, Lead Client Strategist